Marketing Manager, Property Management
Department: Marketing & Communications
Job Location: Oak Island, North Carolina
Position Type & Hours: Full-time, weekly; 8:00 am to 5:00 pm, Monday through Friday
Salary Range: $35,000 to $45,000 per year, based on experience and achievement
Reports to: Director, Marketing & Communications
Purpose
Assist in the overall operations of the Marketing and Communications Department with a particular focus on the marketing and communications of the property management division. Spotlight the Southport and Oak Island area as a superb travel destination, communicating the authenticity of the destination and what it offers. Educate and entice potential travelers by showcasing Margaret Rudd & Associates, Inc., REALTORS®’ inventory of vacation rental properties, informing them of area rules and regulations, and communicating policies, procedures, and other aspects of the booking process. Work with the marketing team to play a pivotal role in expanding the brand’s footprint and the division’s rental portfolio, driving direct bookings, and cultivating customer loyalty.
Responsibilities
- Spearhead marketing initiatives and campaigns of the property management division
- Manage and create content for the website, social media, digital property guidebooks, and email marketing efforts to advertise and educate potential clients and travelers
- Facilitate offline advertising efforts at the direction of the department supervisor and Board of Directors
- Coordinate and maintain consistent marketing assets used to advertise the vacation rental inventory including but not limited to property amenity information, property descriptions, and property photographs
- Engage and grow the online community through consistent social media management
- Analyze data and work closely with the team to ensure maximum ROI from our marketing efforts
- Manage the daily marketing and communications needs of the property management division
- Direct the daily operations required to meet ongoing and incidental marketing campaigns and requests
Skills/Qualifications
- 3+ years minimum of prior marketing experience, preferably in a similar industry
- Experience managing social media accounts and campaigns
- Strong verbal and written communication skills with the ability to write, story-tell, proofread, and edit
- Ability to follow brand guidelines, marketing policies, and strategies, and adhere to a budget
- Experience using design software preferred, specifically Canva
- Ability to work on multiple projects simultaneously while prioritizing tasks to meet deadlines
- Knowledge of G-Suite, Microsoft Office Suite, email marketing tools like Constant Contact or Campaign Monitor, Google Analytics, and/or experience using Drupal or WordPress to manage websites preferred
- Reliable, hardworking, honest, and punctual nature
- Comfortability working both independently and as a member of a team
Compensation & Benefits
The annual salary range for this position is $35,000 to $45,000, based on experience and achievement. Bonus opportunities are also available based on individual and company performance. The position provides a comprehensive benefits package that includes:
- Paid Time Off, including vacation, sick, and holiday days
- Health insurance
- Retirement benefits
- Dental and vision insurance
- Ancillary benefits and optional insurance are available
How To Apply
Apply directly through Indeed.com by accessing our live job post. Simply click the button below.
MARKETING MANAGER, PROPERTY MANAGEMENT
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Margaret Rudd & Associates, Inc., REALTORS® is an equal opportunity employer. Margaret Rudd & Associates, Inc., REALTORS® will provide equal employment opportunities to all applicants without regard to an applicant's race, color, religion, sex, national origin, age, citizenship, sexual preference/orientation, marital status, veteran status, disability, or any other status protected by law. Margaret Rudd & Associates, Inc., REALTORS® will provide reasonable accommodation to allow an applicant to participate in the hiring process (i.e., accommodations for a test or a job interview) if so requested. When completing an application, you may exclude information that would disclose or otherwise reference any protected status mentioned above or any other status protected by law.